Every morning AgentEdge reads your profile, your goals, your activity history, what's actually converting, and how you're holding up — then hands you one page. Who to touch today, what to say, and the one thing that matters most.
$59/mo · cancel anytime · two optional add-ons
An AI coach that knows your archetype, your goal, your database and yesterday's activity — and tells you what to do about it before 8am.
Your whole roster in one brief. Who's slipping, who's stalled, and what to open each session with — prepared before you sit down.
Generated overnight from your own account. Not a motivational quote and a to-do list — a read on where you actually are, who to call today, and the one question you have to answer before you do anything else.
Numbers don't lie — 37 contacts, 217% to goal, but your 5-stars are still ghosts and appointments held sit at zero. That's not the system you claim to run. Call Joseph Lee — 5-star, 34 days overdue, solid referral source. Amy Lewis — overdue, big network, zero touches. Mae Williams — birthday coming, you're about to miss another personal moment. Today, you go deep or you go home.
Twelve contacts. Above target. But all width, zero depth — no 5-stars touched, no appointment held. Energy at 5, motivation and confidence still low.
37/17 contacts, 217% — but it's noise if your 5-stars are still ghosts. You said you'd have your summer touch plan by Friday. Clock's ticking.
One priority: overdue 5-stars. You know who. No dodges. Make them the first calls. Your system means nothing if you keep skipping the anchors.
Four contacts minimum — but if you don't hit three 5-stars, your day is a wash. Appointments set and held needs to move off zero by end of week.
Exercise is still weak — one session in four days. Personal time is zero. You want focus? You fuel it, or you run on fumes. No shortcuts.
Which overdue 5-star are you calling FIRST this morning — and when?
Nothing above is a template. The yellow status came from four days of pulse scores. The three names came from your database — star rating, days since last touch, and what's coming up in their life. The 217% came from your goal plan. Miss a week and Thursday's brief says so.
Not a chatbot with a real estate prompt. Your archetype, skill scores, income goal, logged activity and sphere all feed the same engine — so the coaching is about you, not about agents in general.
Every morning, built from yesterday's activity, your targets and your database. Who to touch, what to say, and the one ask that matters today.
A 5-minute video read that scores your skills and places you as Hunter, Farmer, Networker, Educator or Closer — which changes the plan the engine builds.
Income goal in. Closings, clients, appointments, required sphere size and a weekly activity split out — shaped by your archetype and how you actually work best, then ramped so you build the habit instead of breaking it.
Three minutes a week, analysed for sentiment and burnout signals. The engine notices you're running on empty before you do.
Your database, visualised, with who's overdue and which touch type each person actually needs — split into what books appointments and what keeps it warm.
Energy, motivation, confidence, focus and stress, tracked daily. Real estate breaks people quietly; this is the part most coaching skips.
AgentEdge started in real estate and the engine underneath never cared. Pick General Business at signup and the app changes with you: your income target, your average deal size and your close rate go in, and the plan reverse-engineers your funnel from those numbers — not from listings and an MLS.
You log the day in words that fit. Cold calls, discovery meetings, follow-ups, on-site visits, networking events. The daily brief, the weekly video check-ins, the pulse tracking and the touch recommendations all work exactly as they do for an agent — the language around them changes.
The real-estate-only tools are hidden on a General Business account: listing descriptions, the open house kit, video scripts, postcards and the client deliverable PDFs. You get a cleaner app instead of a menu full of things you'll never open.
The coaching core is the product. Add the marketing tools on their own, or step up to Pro and get those plus client intelligence. Change your mind any month.
Six branded client PDFs and nine content tools, plus visibility and competitor analysis. 250 uses a month.
Everything in AgentEdge+, and then the client side: send a branded link, your client records 90 seconds, you get a full brief before you've spoken to them.
You keep the coaching relationship. The engine does the preparation — a daily brief across your entire roster, session prep before every conversation, and read-only dashboards so your agents arrive with their numbers already on the table instead of you chasing them for it.
And because every agent's plan runs on the same engine, you get something no coaching franchise can currently offer: conversion rates that are measured per agent, not inherited from a book.
No annual contract, no setup fee, no onboarding call you have to sit through. Cancel from inside the app.
The coaching core — daily brief, goal engineering, profile assessment, check-ins, sphere and pulse tracking.
Lead + 5 agents — your coach platform and five agent seats in one line. $70.80 per agent.
Lead + 10 agents — $59 per agent and the coach seat is free.
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